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Right now, the commercial vehicle market has officially entered the legendary "Golden 9" sales season. However, despite the peak season, Xu Jianhua, the marketing director of Dongfeng Commercial Vehicle Company in Tianjin, has not placed too much hope. What is this all about?
Accounting for over 70% of multi-user Hebei coal-based transport <br> <br> It is understood, Tianjin and Hebei Xu Jianhua, under the jurisdiction of a district including Baoding, Shijiazhuang, Xingtai, Handan and Hengshui in Hebei five South District. From January to August, the sales volume of Dongfeng commercial vehicle heavy trucks in these five regions was around 3,000, and completed about 60% of the annual 5000 target.
Different from other regions, in Hebei, there are relatively few users engaged in logistics transportation, express delivery, and express operation, and most users purchase heavy trucks for the purpose of coal transportation. “In Hebei's five districts, the annual capacity of heavy trucks is about 40,000 vehicles, of which, the proportion of cars used in the coal transportation market is as high as 70%, accounting for a large proportion.â€
As the weather becomes colder and coal demand increases substantially, the coal transportation market has already started the high season model. “With the increase in the volume of coal transportation business, it is often the last four months that is the peak season for sales. In Hebei, sales in the last four months can account for about half of the total sales for the whole year, so if you follow the normal From the perspective of the situation, the sales volume of our company from 5,000 to 6,000 cars should not be a problem."
GB1589 New Deal by the user watching the market remains unpredictable <br> <br> Nevertheless, Xu Jianhua still said that this year the situation is relatively specific, there are many uncertainties, so the next three months the market is good or bad can not be predicted Estimates, everything is variable.
After all, what are the reasons for the heavy truck sales in September and December? What happened to Xu Jianhua's special situation?
To put it simply, on September 21 this year, the Regulations on the Administration of Traffic on Overloaded Vehicles, known as the most stringent overloading order in history, was formally implemented, disrupting the sales of heavy trucks and the user's transportation rhythm in the five southern districts of Hebei.
As we all know, the biggest change in the new regulations for GB1589 is that the total cargo weight of the six-axes and above road freight vehicles has been uniformly adjusted to 49 tons from 55 tons. Among them, the weight limit of the 6×2 double front axle tractor (also known as “the first four rear fourâ€) is 46 tons, and the total cargo weight of the 6×4 tractor is limited to 49 tons. In other words, the gross cargo weight of the 6×4 tractor was reduced by 6 tons, while the total cargo weight of the 6×2 tractor was also changed from 55 tons to 46 tons.
In this regard, Xu Jianhua said that after the implementation of the new GB1589 policy, the impact on North China is relatively large. “In the tractors operated in North China, 6X2 tractors account for 90% of the total, and the reduced load of 6X2 tractors, coupled with higher coal prices and higher transportation prices, will directly affect the user’s revenue. Therefore, Many users who are interested in purchasing new cars have shelved the car purchase plan and are currently on a wait-and-see basis." 
Speaking of this, Xu Jianhua calculated the following account: “Based on 600 kilometers of total transportation mileage, the price per ton of coal transportation is around RMB 140. After the reduction of the total weight of 6X2 tractor cargo by 9 tons, the users earn There will be a difference of more than 1,000 yuan in shipping costs. Under normal circumstances, the monthly transportation of coal transport users is around 24趟, and a monthly income of more than 20,000 yuan will be generated, and this 20,000 yuan will happen to happen. It is equivalent to the repayment amount of the user's car loan."
On the one hand, the implementation of the Super New Deal was implemented, resulting in a large difference in transportation revenue, and most of the users interested in buying cars stopped buying. "Before the introduction of the GB1589 new regulations, many users went to 4S stores to book cars, but now they do not dare to mention cars. There are too many uncertainties. Therefore, users and distributors are watching."
On the other hand, according to Xu Jianhua, due to the fact that the implementation details and law enforcement of the New Deal are not yet clearly defined and unified in all regions, most users in Hebei have chosen to wait and see, and a large number of users have stopped operating. “The current shipping cost is not high, plus users are worried that the local law enforcement efforts and rules are not uniform, they will face the risk of fines, anyway, all are not making money, so many users have stopped working, and this at least can guarantee not to lose money ."
However, as a manufacturer of Dongfeng commercial vehicles, naturally can not be disorganized and rhythm. “Although the market response is not ideal, the sales of 6X2 tractors have also declined. However, we are constantly investigating the market and user needs, and doing some product research and development and adjustments to the market characteristics to try to meet the needs of market segments. Claim."