In the severe global economic situation in which well-known companies in the world continue to report operating losses, shrinking stock value, layoffs, and even bankruptcy, what is the current situation of the Wanxiang Group, which is mainly engaged in auto parts and the international market has been adopted earlier? What measures? Recently, this reporter went to Wanxiang Group and interviewed Wan Guanqi, Chairman of Wanxiang Group's Board of Directors.

2008: The most difficult situation

In 2008, the financial crisis spread and the auto industry bore the brunt. The world-famous automobile companies, including the three major automobile giants in the United States and Toyota of Japan, have had trouble operating or even failing on the verge of bankruptcy, which has directly affected Wanxiang Group. Since October 2008, orders for Wanxiang have dropped sharply, from 5 billion yuan per month to over 3 billion yuan. Last year, Wanxiang Group achieved sales revenue of 47.5 billion yuan, a decrease of 2.5 billion yuan from the planned amount of 50 billion yuan. In January this year, exports decreased by another 47% year-on-year.

In addition to the sharp drop in orders, the continuous appreciation of the renminbi against the euro and the yen also caused the company to suffer a substantial loss of profits. In 2008, the market value of the universal money trade only shrank by 13 billion yuan. Lu Guanqi admitted frankly that 2008 was the most difficult year in Wanxiang’s 40-year operating history.

Expansion in adversity

In 2008, it was also a year when Wanxiang Group expanded rapidly in adversity.

According to reports, Wanxiang Group has grasped the opportunities brought by the country's expansion of domestic demand and the reintegration of the international industrial chain. It has increased its strength in the launch of new projects, corporate acquisitions, and corporate re-expansion. Last year, Wanxiang’s 10 companies became the first A group of high-tech companies supported by national policies; foreign acquisition of Ford Monroe factory in the United States; acquisition of a bumper company in China; establishment of a new lead company for FAW-Volkswagen production; total investment over the past 10 years R & D funds of 300 million yuan of pure electric power service vehicles to achieve on-licensing; Wanxiang oil storage and transportation projects approved by the National Development and Reform Commission, in Zhoushan comprehensive construction; Shunfa Sunny backdoor listing, approved by the State Securities Regulatory Commission ... ...

Divide difficulties for the country

Lu Guanqiu told this reporter that the country’s investment in 4 trillion yuan to expand domestic demand is actually saving the company. How does the company return? First, it must stabilize employment. This is to solve problems for the country.

In November last year, Wanxiang Group made a commitment to not lay off its employees or reduce pay to front-line employees. In order to ensure that the income of the front-line employees is not reduced compared with the previous year, Wanxiang has also lowered the reward assessment indicators. As long as 80% of the annual plan is completed, the annual bonus can be received.

Speed ​​up industrial upgrading

Lu Guanqiu said that in this global financial crisis, although Wanxiang has been affected by some, but it is controllable, thanks to the development strategy of the company for decades to stabilize, insisting that the main industry is not relaxed. At the same time, Wanxiang has also achieved diversified operations. Its business projects are all high-tech industries with broad industry prospects and broad prospects. It is precisely because of the rich profits brought about by these diversified industries that feed back the universal masters. Industry - automotive parts and components, so that the universal business has been sustainable development, the competitiveness of the international market is increasingly strong.

According to reports, Wanxiang will comprehensively sort out investment projects. All projects with low technological content and added value will resolutely control and reduce investment. Priority will be given to investing in high-tech and high-value-added projects with high technological content, good market prospects, and in line with the country’s industry orientation, and accelerate industrial upgrading. It is an electric car project.

This year, after 10 years of sharpening, electric vehicle power batteries will be mass-produced. At the same time, Wanxiang will increase its efforts to acquire companies internationally and accelerate the leap from world famous brand products to world famous companies.

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